video news release
The video news release is becoming an indispensable part of any significant public relations campaign.
It gives companies the opportunity to promote their brands on television and in the increasingly significant world of web video – areas that are notoriously difficult for traditional PR to penetrate.
At Footagefile we have strong opinions on the way a video news release is prepared to ensure maximum take-up by media outlets. Take a look at our guide to VNR creation.
How to structure a VNR....more
We believe that video should be a key part of the public relations portfolio - alongside press releases, photographs and press conferences. Most importantly, it should be easily accessible in a form which can be brought straight into a television newsroom.
This is where Footagefile comes in - see how we can make VNRs work for you....more
